In the fiercely competitive music industry of Namibia, artists often face uphill battles to make a name for themselves. unWrap.Online delved into the lives of several artists, uncovering stories of perseverance, sacrifice, and the constant fight for recognition.
Bertholdt Mbinda, known for his hit ‘Friends with Benefits,’ shared, “I’ve neglected myself countless times for the benefit of others, with no recognition.” Despite his contributions, Mbinda has felt overlooked, attributing his lack of further education to his dedication to music. “Instead of studying after Grade 12, I’m unskilled because I prioritized nurturing others’ careers,” he reflects, yet he insists on moving forward with no regrets, focusing on self-improvement amidst industry challenges like piracy and depression.
Rapper Reeziana Naris compared breaking into the music scene to job hunting in Namibia, emphasizing the difficulty of making it without connections. Naris, who also battled depression from the lack of profit and fans despite her investment in music, has decided to pursue music part-time. “I produce music out of love, not to get anything out of it,” she stated, highlighting the harsh reality of undervaluation by event organizers.
DJ Snoop, transitioning from producing to deejaying due to financial stress, recounted his journey to popularity and the subsequent investment in various ventures. However, he also noted the perception challenges, stating, “Deejaying is not considered a job here, and one cannot rely on it alone in Namibia.”
Meanwhile, an actress and performing artist, Bianca, spoke on the compromises artists make, performing for minimal returns. Another musician, preferring anonymity, lamented the industry norms of exploitation for gigs, choosing instead to focus on entrepreneurship.
These stories from Namibia’s music scene reflect a common theme of passion and resilience amidst significant challenges, underscoring the need for unity, support, and recognition within the industry.
